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After 40 years in an industry we pioneered, Valpak is still the #1 brand with over 70,000 advertisers distributing over 20 billion inserts to targeted consumers in over 45 million homes monthly. Consumers have grown to depend on Valpak products to deliver great savings, and business owners continually enjoy the measured results and ongoing success of cooperative direct mail and web based advertising with Valpak. When you join us, you’ll benefit from our rock solid reputation:
- We pioneered the industry 40 years ago and continue to be the leader.
- Valpak is twice as large as its next two competitors combined - the #1 brand by far.
- We mail more than 500 million envelopes a year containing more than 20 billion local, regional and national offers to nearly 46 million households monthly.
- Nearly eight out of 10 adults receiving the Valpak envelope open and look through it (Source: Consumer Communications Inc., March 2004).
Help Local Business Grow While Taking Control of Your Future
In 1968, our founder pioneered the concept of large-scale local cooperative direct mail advertising. Today we're still the leader. We help local, regional and national businesses prepare offers and messages, and send them to a receptive audience with above average income and spending habits. A Valpak direct mail franchise provides the opportunity for franchisees to control their own destiny; enjoy a strong, positive public image; and is effective in helping local businesses achieve their marketing objectives.
Leading a Booming Industry Now and in the Future
Today Valpak continues to grow and look towards the future in a $49 billion industry which is growing at a steady rate of 8% annually. In July of 2007 we began printing out of our brand new, state-of-the-art manufacturing facility. This new facility is 500,000 square feet, spans approximately 10 acres under one roof and represents a $225 million investment in Valpak's future. Fully automated, with leading edge technology developed in Europe and Asia, there is nothing like it in the world!
A Simple Business Model to Own
Valpak handles all of the printing, distribution and graphics associated with your mailings, leaving you to concentrate on sales and sales related activities associated with running the business. Proprietary software and technology tools help you focus on the unique opportunities of running a Valpak office. We’ll provide you with all the tools you’ll need including comprehensive training and support. You can expect:
- More than 300 hours of training are available per year!
- Multiple regional and national conventions held annually for owners and sales representatives.
- Comprehensive new franchise owner training for first year franchisees.
- Team One - a group of dedicated professionals provides close supervision and assistance to help insure smooth start-up.
- The Valpak network is supported annually by a corporate advertising budget of more than $10 million.
- Monthly national promotions tie in with major entertainment names - recent mailings included Warner Bros., CBS, TNT, NASCAR, Sony, 20th Century Fox and Paramount.
- The Valpak family of franchises and home office support provide the help and guidance necessary to grow your business effectively for the life of your franchise.
Are You a Candidate?
We provide all the tools and support necessary to help you achieve your personal business ownership goals through the Valpak franchise opportunity. The rest is up to you!Here’s what we look for in our franchise candidates:
- A strong sales background.
- Ability to sell as well as the ability to hire & train sales people.
- A passion to control one’s destiny in a sales related industry.
- The ability to build relationships with current and future clients.
- Sales management capabilities.
- Must either live or have the ability to work full-time in the market in which your franchise will be located.
Valpak is not currently offering franchises outside of North America.
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